Prevention Group: From Clinics to Worksite Wellness

Wellness Incentives

Participation-Based Incentives

Gift CardParticipation-based incentives accomplish an important goal: when framed properly and funded at the $100-$200 range, they can help you take a major step, increasing participation from the 20-40% range to 70% and above. The following summarizes their role:

  • Participation is a vital first step. It translates into engagement, and hopefully engagement translates into enhanced health awareness
  • For most of us, participation is only remotely connected to health behavior change
  • Most of us know the risk of a sedentary lifestyle, of obesity and smoking. But we wait for a catastrophic wake-up call to take action
  • Consider participation incentives a good place to start, but look ahead for alternative strategies more likely to produce meaningful change